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JohnGuira Photography

NYC Photographer

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Architectural Photography

Architectural Photography is the latest challenge I’ve faced in my career as a photographer. Definitely a quieter and more peaceful process, unlike fashion, or editorial projects where you have moving subjects and a crew to direct. These factors have made this style of photography special, as it allows me to reflect and understand the amazing energy and details of Architecture Design. Concentration and planning are essential, especially when you don’t like to crop, and rather use every single pixel the sensor has to offer to make the composition at the moment you take the shot, vs fabricating it post-editing.

My approach to a massive operation like this one is to simplify what I’m looking at, in order for my brain to process things easier.

I start by setting my camera in monochrome to avoid getting overwhelmed by the variety of existing bouncing light, and then I use the good old squinting technique which tends to pull out more visual contrast, by doing this I can:

  • Expose better.

  • Avoid getting distracted with the overall lighter and brighter parts of the composition.

  • Deal better with mix tricky lighting.

  • Identify the segment and parts of the visual space better.

In conclusion, by taking all these extras away, I feel that the structure is the only one that remains.

“New ideas often need old buildings”
— Jane Jacobs




tags: Learn Structure Photography, Learn Architectural Photography, Monochrome, johnguiraphoto, tips for photographers
Saturday 12.19.20
Posted by John Guira
 

Runway Photography - Bad habits to avoid during fashion week

A sneak peek inside runway fashion photography, explaining common mistakes photographers make in the pit during NYFW (New York Fashion Week) runway shows. Thank you joining me in my journey. Thanks for watching. FOLLOW ME: Instagram: https://www.instagram.com/johnguira/ Twitter: https://twitter.com/JOHNGUIRA Website: https://www.johnguiraphoto.com/ What models need to know: https://www.youtube.com/watch?v=W77s_90vg48 Epidemic Sound: https://www.epidemicsound.com/

Runway fashion photography is one of the most exciting and challenging styles of photography there is, but also the most rewarding. The job is hard and requires patience as photographers have to endure long hours in positions that are not favorable to the body, and are restricted of movement due to lack of space. Below I will go over the most important things to avoid if you are planning to shoot a runway show from the photographer’s pit. More details Here

Moving: Constantly hitting others while in the process of moving the camera away from their face to review their shot (For each and every shot).

Arm Spreading: Adopting a considerable extended placement of the elbows outward versus inward, hence becoming an obstacle for others.

No mono-pod: Photographers who don’t have a support system will forever remain struggling to hold their telephoto lens and constantly have to readjust their position due to fatigue.

Flash: Placing a speed-lite on the body of the camera even though there is no need for it or using flash when no flash is allowed in the event.

Tripod: Using a tripod vs a mono-pod for stills. Big no-no.

Attitude: Not being kind to others and not cooperating fully.

In general these are the few things that may be of nuance while the work takes place, however the good always will outweighs the bad. 

Placing your eye in the viewfinder, composing your shot syncing, and anticipating the models subtle movements and getting the shot is definitely worth the discomfort mentioned above.

“Overall the honest truth is that shooting the runway will keep you sharp and disciplined and I recommend anyone out there that has not done it enough to continue to subscribe to their local fashion shows and or fashion week in their city. Eventually you will learn from your mistakes and challenge yourself in the occasion.”
— JohnGuira Photo
  • JOHNGUIRA
    No a pasado nada. Solo lo que tenia que pasar y ya!
    Apr 6, 2023, 5:14 PM



tags: runway fashion photography, photographers in the pit, runway photography, nyfw photography, the pit, tips for photographers, tips about runway fashion
Sunday 09.01.19
Posted by John Guira